Project
ByJello Festival
Work Category
Branding
Project Details
ByJello are a team of experience curators, and they have asked me to work on creating visuals for festivals they have hosted around the world. This project is an ongoing one as the ByJello team are constantly working on new events all over the world; binding music, art, wellness and social connections. Having their own mascot and branding, I was asked to push the whimsical envelope and create tiny worlds using illustration as the backbone.
︎︎︎Sri Lanka | New Year 2025
For their first destination event, the team wanted to create a super fun Where is Waldo style identity for the campaign launch, creating small characters that will always orbit around the brand.
︎︎︎Mini Festival | Dubai | 2025
Jello’s second event in Dubai, set in a chic hotel, the ask here was to highlight the different areas and activities available in the event. So I decided to create an isometric scene where we could showcase movement, dancing
and music.
and music.
Social Media Templates
︎︎︎Sri Lanka | New Years 2026
Jello’s third event was a continuation of it’s first, taking the same whimsical identity and pulling it underwater. The characters from the first campaign get introduced to the underwater flubbers and together make an
ode to music and art.
ode to music and art.
︎︎︎Merch
Temporary tattoos
Scarfs
